The aim of the Central Europe Business Awards is to acknowledge Central Europe's most successful and influential business talents, the key actors and entrepreneurs of the region coming from different sectors and standing out from their own competitors. The companies get selected either by EU Business News or nominated for the award through online voting by their consumers. After that, the organization itself carries out an intensive research on any company that accepts the nomination: it investigates media materials, consumer experiences, and social media appearances. The deciding committee consists of international members representing a wide range of professions, such as business, media, journalism, history and language areas.
Flavon won the Best Food Supplement Producer and Distributor title in 2018.